HIGHER UP PODCAST Episodes

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Ep.034: Know Your Audience (Part 1)
September 29th, 2025
The Cracker Barrel rebrand fiasco provides powerful lessons for business owners about the critical importance of knowing your audience. In our latest podcast episode, we dissect what went wrong and ho...  Read More
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Ep.033: Quarterly Rhythms (Part Two)
September 15th, 2025
The Power of Quarterly Rhythms: Transforming Your Leadership JourneyIn our fast-paced world, leaders often find themselves caught in a perpetual cycle of productivity without pause. The concept of a q...  Read More
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Ep.032: Quarterly Rhythms (Part One)
September 1st, 2025
Finding Your Quarterly Rhythm: The Secret to Sustainable Business SuccessIn today's fast-paced business environment, many leaders find themselves constantly putting out fires rather than proactively s...  Read More
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Ep.031: When Change Becomes Chaos
August 18th, 2025
When is change too much? This is a crucial question for leaders at every level. Change is necessary for survival and growth, but constant change without clarity can lead to confusion, fatigue, and dis...  Read More
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Ep.030: Halftime Adjustments - Part Two
August 4th, 2025
Midyear business reviews often trigger a natural instinct to make sweeping changes when results don't meet expectations. However, as our latest podcast episode explores, sometimes the best halftime ad...  Read More
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Ep.029: Halftime Adjustments - Part One
July 21st, 2025
As we reach the midpoint of the year, business leaders everywhere face a critical question: to adjust or not to adjust? This question mirrors what happens during halftime in sports – that brief window...  Read More
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